Saltwater Logo

This is a new identity for Saltwater, a seafood restaurant in St Ives, Cornwall, so it seemed appropriate to use fresh textural marks and sweeping lines.   When working on this sort of project, I'd normally produce a wide range of initial work which would then be shown to the art director or designer for discussion and development. At key stages, the work would then be shown to the client for comment before producing the final artwork. This ensures that the designer, the client and myself are all working towards the same goal.

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