By Ruth Rowland
I was delighted to be asked to work on a hand drawn strapline for this Australian poster campaign for Coca-Cola.After working on a range of options, we settled on this casual script with a touch of exotic flora to capture the essence of the beach - do you feel it?
The beach is calling ...
![](https://cdn.myportfolio.com/e311483b11de0a33c7710fd0bc9dbfa1/ff31beaf136a478898656410_rw_600.jpg?h=d36a461faac50a252de1efd250ae645c)
Hand Lettered Strapline for Coca-Cola Campaign: the beach is calling
![](https://cdn.myportfolio.com/e311483b11de0a33c7710fd0bc9dbfa1/21ed119d71fe4849716cae83_rw_600.jpg?h=032ba762f5439d24ed360dbb3dd26666)
Hand Lettered Strapline for Coca-Cola Campaign: the beach is calling
See more of my advertising lettering in the folder above or continue the holiday mood and take a look at my work for luxury hotel company, Belmond ...