Hand Lettering for Shanghai JCDecaux Advertising

Advertising: Shanghai JCDecaux Cup Public Welfare Ads Design Competition

I was delighted to see that my entry for the Shanghai JCDecaux Cup Public Welfare Ads Design Competition was selected be seen on the Shanghai Metro.

I took the theme of World Peace for the posters, Believing In, Uniting For and Celebrating World Peace.

Created using a Chinese brush and ink for both English and Chinese calligraphy - the lettering symbolises how Britain and China - East and West - can work together for World Peace.

Hand Lettering for Shanghai JCDecaux Advertising: Believing In

Hand Lettering for Shanghai JCDecaux Advertising: Uniting For

Hand Lettering for Shanghai JCDecaux Advertising: Celebrating

Hand Lettering for Shanghai JCDecaux Advertising on Shanghai Metro

I hope you enjoyed reading about this project, if you'd like to see more of my hand lettering, calligraphy, handwriting and even calligrams for posters and advertising campaigns, then click through to my advertising folder ...