Hand Lettering for Hotel Chocolat

I was delighted to be asked to work on the Christmas campaign lettering for British luxury chocolatier and cocoa grower, Hotel Chocolat.

Hand Lettering for Hotel Chocolat Window Displays

I dropped by their Regent Street store in London, to take a few snapshots of my hand lettering on the Christmas window display and shelves within the shop. Even after so many years working as a lettering artist, it's always a pleasure to see commissions in situ.

Hand Lettering for Hotel Chocolat Window Displays

Created by Hotel Chocolat’s talented design team, the lettering for this witty campaign was used throughout their stores to playfully highlight individual products and ranges.

Hand Lettering for Hotel Chocolat Christmas Campaign Tags

Bold enough to work at both large and small sizes, the fluid brush lettering was applied to tags on shelves, on point-of-sale and screens within store, as well as window displays.

Hand Lettering for Hotel Chocolat Christmas Campaign Window Displays

If you like to see more of my hand lettering for advertising, check out my advertising folder or see more of my brush lettering in a campaign for aspirational hotel and travel company, Belmond.