By Ruth Rowland
Taking the acoustic guitar as inspiration for the album design, Stuart Crouch Creative asked me to created the track list in a combination of scratched and marker lettering styles, harking back to the punk era.
Even with lettering as loose and anarchic as this, the design process remains the same. Starting with a range of initial ideas, the work is honed until the final lettering fits comfortably within the designer’s layout and remains legible, without loosing the raw, punk aesthetic.
I was delighted to see the beautiful videos created by Able Media using my lettering. There are five videos, focusing on different tracks on the album. Here's the lead single, featuring a collaboration with KT Tunstall. There’s just something magical about watching the lettering create itself ...