By Ruth Rowland
Advertising: Starbucks
I was delighted to be asked to work on a casual handwritten calligram and spot illustrations for the Starbucks Rewards Card Campaign. I combined my love of word as image with a loose, hand drawn approach, as if sketching on a napkin to create the image of the iconic coffee cup.
The ads were seen across magazines and supplements as well as in-store posters.
Calligram for Starbucks Reward Card Posters
Spot Illustration and Lettering for Starbucks Reward Card Posters
See more of my advertising work in the folder above or take a look at more my more intricate hand lettered calligrams for Nebianax ...
